Designed for serious athletes and people who love being active, Vitalize provides premium sports recovery products that empower people on their journey to be healthier, better versions of themselves. The unique three stage application process sets a new standard for performance, wellness, and injury prevention.
Ayden Kelly - committed to natural, science-backed recovery
Vitalize was born out of founder Ayden Kelly’s passion for performance and recovery. As a seasoned high-performance strength and conditioning coach (he’s worked with North Harbour Hockey’s U21 National Campaign and the NZ Women’s Volleyball team as well as various rugby and hockey clubs), Ayden has witnessed firsthand the importance of effective recovery.
Ayden understands what your body needs to perform at its best. “I’m driven by a commitment to natural, science-backed recovery,” he says. “I created Vitalize to provide athletes with clean, effective solutions that support movement, resilience, and long-term performance”.
Giving Back to the Community
Supporting both physical and mental well-being, Ayden is dedicated to making a real impact in the community with Vitalize.
An example of this is where we donate $1 from the sale of every Vitalize product to the I Am Hope charity. As Ayden says, supporting the charity’s work around mental health makes perfect sense.
“Research is showing how physical activity promotes mental health benefits, including boosting mood, and reducing stress and anxiety,” he says. Regular exercise also helps with a person’s abilities to cope and can build self-esteem.